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K-Pop enthusiasts in Phoenix and beyond, get ready to immerse yourselves in a two-day extravaganza of music, dance, and K-culture as K-PLAY! FEST makes its highly anticipated debut in the Valley of the Sun on August 3-4, 2024 at the Phoenix Convention Center. Serving as the third stop on their 2024 Tour, K-PLAY! FEST Phoenix 2024 promises an unforgettable celebration of all things K-pop.